Marketing strategies and the sales performance of pharmaceutical products in Uganda: A case study of Quality Chemicals Limited

dc.contributor.author	Innocent, Tuwangye
dc.date.accessioned	2022-01-04T06:24:26Z
dc.date.available	2022-01-04T06:24:26Z
dc.date.issued	2019
dc.identifier.citation	Tuwangye, I. (2019) Marketing strategies and the sales performance of pharmaceutical products in Uganda: A case study of Quality Chemicals Limited, Nkumba University	en_US
dc.identifier.uri	https://pub.nkumbauniversity.ac.ug/xmlui/handle/123456789/328
dc.description	Masters Students' Abstracts	en_US
dc.description.abstract	The study set out to examine the relationship between marketing strategies and the sales performance of Pharmaceutical Products in Uganda, focusing on Quality Chemicals Limited as a case study.	en_US
dc.description.sponsorship	Nkumba University	en_US
dc.language.iso	en	en_US
dc.publisher	Nkumba University	en_US
dc.subject	Marketing	en_US
dc.subject	Strategies	en_US
dc.subject	Sales performance	en_US
dc.subject	Pharmaceutical	en_US
dc.subject	Quality Chemicals	en_US
dc.title	Marketing strategies and the sales performance of pharmaceutical products in Uganda: A case study of Quality Chemicals Limited	en_US
dc.type	Article	en_US