The study investigated the impact of Customer Service on Customer Satisfaction in Uganda with a particular focus on Doctina Beach Resort in Mayuge District.

The research findings showed that Doctina Beach in Mayuge District had good customer handling procedures. The study also found that the premises of Doctina Beach were tidy, clean and hygienic, and that staff showed a clear understanding of the services offered. The premises were safe for the guests and their valuables. Further, the study found that the majority of the customers were satisfied with the services offered at the beach.