The study was about financial record keeping and agricultural performance in the south Sudanese private sector, a case of Luri farm, Juba South Sudan. The study was guided by the following objectives: to establish how proper identification of records contributes and agricultural performance; to examine how storage of records contributes and agricultural performance; to find out how transmission of records contributes and agricultural performance in the South Sudanese private sector production of Luri farm Juba. The study used a cross sectional study design where data was gathered in a period of time in order to answer research questions. The study used a population of 240 with a sample size of 150. The study revealed that financial record keeping contributes up to 56.3% to growth of agriculture in Luri Farm Juba South Sudan indicated by Adjusted R square= 0.563 and this means the remaining percentage (43.7%) is contributed by other factors outside the scope of this study. The independent variables studied explain only (59.7%) of the effects of financial record keeping on the performance of agriculture in Luri Farm Juba South Sudan as represented by R². This means that the other variables not studied in this research contributed (40.3%) and thus further research should be conducted to investigate these other effects of financial literacy on the performance of agriculture. This study concluded that Luri farm operators are able to understand financial terms and concepts, communicate effectively on financial issues. It was further revealed that, there is a strong positive effect of financial literacy on growth of Luri farm and those who are more successful are run by entrepreneurs who are financial literate. The study also concludes that there is a higher a chance for financially literate Luri farm to be more successful than those with low level of financial knowledge. This study recommends that there should be training of small agriculture regarding financial record keeping in order to grow and transform into more solid enterprises. The study also came up with areas of further research which include: Financial attitude and performance of Luri Farm, Juba South Sudan, financial behavior and growth of Luri Farm, Juba South Sudan and Intellectual capital and performance of agriculture in South Sudan. Transaction cost theory was also recommended.

A Dissertation Submitted to the School of Business Administration for the Partial Fulfillment of the Requirements for the Award of a Master’s Degree In Business Administration of Nkumba University